THE FRAUD OF RECYCLING
Plastics, which is made from oil and gases, is difficult to recycle. A correct recycling requires meticulous and very expensive sorting, since most of the thousands of chemically distinct varieties of plastic cannot be recycled together. After recycling the plastic degrades each time it is reused: this means it can generally only be reused once or twice with significant risks of contaminations and so danger for health.
MORE PLASTICS THAN FISHES
In 2020 only about 34% of the plastics produced in Europe have been recycled. The remainder has been incinerated or wasted into the environment, including the seas and the oceans. If we do not take actions on plastic usage, there will be more plastic than fishes in the oceans by 2050
A DANGER FOR HUMAN HEALTH
All plastics are made of chemicals, including basic polymers and solvents: ten groups of chemicals associated with plastics have been identified as being of major concern due to their known toxicity and potential to be released from plastics. Hazardous chemicals can be emitted and released at all stages of the life cycle of plastics, leading to ecosystem and human exposures.
Plastics and microplastics
Microplastics are particles smaller than five millimeters deriving from the degradation of plastic objects present in the environment. Microplastics can move from the environment to living organisms, including mammals. They have been identified in human placenta. On 7,000 substances associated with plastic chemicals, more than 3,200 have one or more hazardous properties of concern: they can mimic, block or alter the actions of hormones, reduce fertility, damage the nervous system and/or cause cancer.
persistant in nature
85% of marine litter is plastic. This is a big problem because of plastic’s impact on marine life and human health via the food chain. The persistent nature of plastic means that it can last up to 500 years in some cases.
an invisible impact
Greenhouse gas emissions are released all along the lifecycle of plastics, during the extraction of the resources, their refining and processing, the conversion of plastics into products and components, the use phase and the products’ after-use pathway, including incineration.
the most recycled material
Paper is one of the few truly sustainable material and the most recycled overall. In 2020, the European paper based packaging recycling rate was 82% – the highest of any other packaging material.
the importance to be PFAS FREE
PFAS chemicals are used to achieve grease resistance but they are extremely harmful to health. Our paper packaging solutions are the safe alternatives to plastic ones: no PFAS, same resistance and protection, water based inks and certification for food contact.
PAPER FROM CERTIFIED FORESTS
Paper is made from wood, a natural renewable and sustainable resource. 73% of wood and even 90% of market pulp in Europe comes from forest management certified sources. We use FSC® C015302 certified paper.
a RESPONSIBLE management
Between 2005 and 2020, European forests grew by 58,390 square kilometres – that’s an area bigger than Switzerland and amounts to over 1,500 football pitches every day. This means paper production is not a risk for forest: paper comes from sustainably managed forests and the cycle of planting, growing and logging is fully controlled.
NATURAL SOURCE AND RENEWABLE ENERGY
The paper sector is one of the lowest industrial emitters of greenhouse gases, accounting for 0.9% of European emissions in 2021 and the biggest single user and producer of renewable energy in Europe, with 61% of its primary energy consumption coming from renewable sources.
responsible paper packaging
Packaging is the first interaction between consumers and businesses: it has a lasting effect on both consumers perceptions about brand committment with the environment. Consumers are aware of the impacts that packaging has on our planet, and they are increasingly demanding about packaging recyclability and sustainability. Paper packaging is the most recycled packaging material. Packaging uses more recycled paper than any other end product, combined with virgin paper: this ensures a continuous, regenerative ‘paper cycle’, aligned with the objectives of the United Nations Sustainability Goals.